Posts tagged ‘media’

Over the last 4 years, I’ve launched several companies from this simple blog of mine. The idea that building an audience with content and letting the revenue-generating ideas, products, and services reveal themselves based on what the audience actually wants has worked out amazingly well. It’s become a full-fledged business model. And yet, there’s a bigger picture. These last years I’ve been putting together pieces of a broader vision – things that work together as one, for our internal use and for you. Problem was, the only common element in each of these different companies was me, and often that made unity of purpose difficult. So, this is an announcement of a coming together of my various companies, plus the addition of a valued outside venture. And right about now, you’re thinking… Who Cares? I know, it’s hard to get excited about what’s essentially a press release of a merger. Hot stuff, right? And yet, any great company exists not for its shareholders or employees, but for the people it serves. And we’re aiming to be a great company. So, let me first tell you who’s involved. And then I’ll tell you what we’ll be doing better for you. The People Here are the principals of our new organization: Brian Clark – As CEO of Copyblogger Media, I’ll be working for the other four people on this list. Sonia Simone – At the beginning of 2009, Sonia was naive enough to leave her corporate job to become Senior Editor of Copyblogger, and later co-founded Third Tribe . She’s now Chief Marketing Officer of Copyblogger Media, and an owner. So far, so good. Tony Clark – Tony and I co-created Teaching Sells , and he’s the wizard behind the curtain inside Third Tribe. He’s also putting the finishing touches on a new WordPress product called Premise . His preferred title is “awesomeness.” Sean Jackson – Sean is the creator of Scribe (along with one of our code ninjas, Chris Thompson), which is now a core product of Copyblogger Media. He’s also our CFO, a great tech mind, and a shrewd Ms. Pacman player. Brian Gardner – Brian is the founder of StudioPress, creator of the Genesis Framework for WordPress , and a ton of turnkey designs that work with it . Brian and his team have earned over 30,000 customers to date, and their merger into Copyblogger Media completes the online content creation trinity of Genesis, Scribe, and Premise. What About Chris Pearson and Thesis? Things change. Chris and I have parted ways, and we’re both happy with this mutual decision. We at Copyblogger Media wish Chris and DIY Themes all the best with future endeavours. The Plan Having all these great people in one company allows us to do even bigger and better things. This means better products, prices, and support. It also means more and better free content, unique live events, and even new platforms. We’ll be sharing more details in the months to come. But what about you? What would you like from us? Let’s start a conversation in the comments. Because without you, none of us would have a job we love. About the Author : Brian Clark is founder of Copyblogger and CEO of Copyblogger Media. Get more from Brian on Twitter .

imagebutton Come Together, Right Now:  Introducing Copyblogger Media

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Come Together, Right Now: Introducing Copyblogger Media

Feature Product Review:Social Networking sites are not limited to wall posts, tweets, and chat. If you look at it more closely, you would realize that social media sites are literally transforming the way online marketing works. Social Media Jobs Exposed is a coaching program from Tom Bell which is due to launch on the 31st

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Social Media Jobs Exposed

Sounds kind of ridiculous doesn’t it? Why spend the time writing a blog while saying little to nothing new? Why spend the time writing a blog to not sell something? Good question! After posting here everyday for a year during 2010 – with the exception of one day; a day where I got distracted and thought I had pressed publish when I had not – my answer has been – to see what comes of it. To my surprise, there are actually subscribers to this blog. When I first started writing this blog it was supposed to be more personal in nature. However, I soon realized a blog wasn’t the best channel for expressing myself. Anyway – back to the subject: Why this blog covers everything yet says nothing. Its because maintaining two blogs each and everyday provided the degrees of  focus and discipline I knew were required for my staying current in the businesses covered here – the media, internet / web and search businesses. The latter are by definition the fastest moving businesses on the planet and missing a day or two can mean missing both minor and major developments – news I have drawn from to develop my understanding of communications. So while I was covering everything media, internet / web or search whether here, on my main blog SearchMarketingCommunications.com or through my Twitter account, my primary objective was to pass along the news but retain the information was relevant for filling in the hole in the knowledge base I have built. I haven’t published those findings because those findings – the knowledge gleaned – is what I will be selling in my book For Sale by Google. If I had put my knowledge on the web it would have been stolen, repackaged and redistributed like everything else is on the web. As I have said in the past, the internet is the world’s first perpetual motion copying machine. I know better not to stick anything I don’t want copied into it.

eb321848e3b.gif Why This Blog Covers Everything Yet Says Nothing

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Why This Blog Covers Everything Yet Says Nothing

There’s a new book out called Success Secrets of the Social Media Marketing Superstars . Yes, that title sets off my hyperbole radar a bit too (not to mention my alliteration alert), but it’s a solid collection of smart social media advice based on real-world case studies, best practices, and proven techniques. I wrote Chapter Two of the book – The Psychology of Social Media . It’s about applying tried and trued influence factors in the social media space to build a business or make whatever case you’re trying to make. Here’s what else you’ll learn: How to Create a Mega-Following With Social Media – Gary Vaynerchuk Personality : How To Stand Out In Virtual Crowd – Andy Wibbels

3c3b757d57button.gif Social Media Marketing Insight from 21 Smart People (And Me, Too)

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Social Media Marketing Insight from 21 Smart People (And Me, Too)

Sonia and I will be speaking again this year at BlogWorld in Las Vegas, October 14 – 16. This time we’ll be doing a keynote presentation along with our friend Darren Rowse of Problogger . We’re excited to be presenting together, and if we pull it off like we plan, it’ll be educational and entertaining. Of course, the show is much bigger than the three of us, which is the real reason you should attend. BlogWorld & New Media Expo is the only trade show and conference created for the industry of blogging and new media. It gives participants the strategies, tools, and technologies they need to stake their claim in the blogosphere. Specifically, BlogWorld is all about creating content, getting it noticed, and achieving your goals – whether that be money, influence, or both. The even bigger draw is the networking, deal making, and good ol’ fashioned camaraderie that happens in between the sessions. Not to mention what goes on at the parties. I’ve watched BlogWorld grow from its inception in 2007, and it keeps getting bigger and better. This year should be no different, and I’m especially stoked that the show will be held at Mandalay Bay this year instead of the convention center. And besides… everyone’s gonna be there. Save 20% With This Promo Code Okay, here’s what you’re really looking for. Save 20% off the price of admission when you use this code: COPYBLOG Sign up for BlogWorld here , and we’ll you in Vegas! Note: We are marketing and media partners with BlogWorld — it’s a good match. If you’d like to promote BlogWorld as an affiliate, check out the program here . About the Author : Brian Clark is founder of Copyblogger and co-founder of the writer-friendly Scribe SEO software . Get more from Brian on Twitter .

3c3b757d57button.gif Join Sonia and Brian at BlogWorld 2010 (And Save With This Discount Code)

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Join Sonia and Brian at BlogWorld 2010 (And Save With This Discount Code)